Startup

Startup – Everything You Need to Know Before Opening Your Salon

Opening your own hair salon is a dream for many, but turning that dream into reality requires more than just a passion for hair and styling. A successful salon startup demands careful planning, strategic decisions, and the right setup from day one. This ensures a workspace that is both financially sustainable and comfortable for you and your clients.

What should you consider before opening your salon?

From choosing the right location to selecting the best equipment and furniture, we’ll guide you through the key steps to avoid common pitfalls and create a salon that works seamlessly from the start.

1. Location – Where Should Your Salon Be?

Your salon’s location is one of the most important decisions you’ll make. It directly impacts your customer flow, visibility, and overall success.

City center or local area?

A central location offers high visibility and accessibility but comes with higher rent. A salon in a residential area may have lower costs and a steady client base but could require more marketing.

Accessibility & Parking

Make it easy for clients to visit you – consider parking availability, public transport connections, and accessibility for all clients.

Competition

Check how many salons are already in the area. Can you offer something unique, or will you be competing for the same customers?

2. Budget & Finances – What Are the Costs of Starting a Salon?

One of the biggest mistakes new salon owners make is underestimating the startup costs.

Initial Investment

• Deposit & rent – Many landlords require 3-6 months’ deposit upfront.
• Renovation & interior design – If modifications are needed, expect additional costs.
• Furniture & equipment – Styling chairs, wash units, workstations, mirrors, lighting, and ventilation.
• Products & stock – Shampoos, styling products, and hair color essentials.
• Marketing – Website, social media, signage, and promotional materials.
• Licenses & insurance – Ensure you comply with local regulations.

Many salon owners opt for leasing furniture and equipment rather than purchasing everything upfront. This reduces startup costs and provides financial flexibility.

3. Salon Design & Ergonomics – Get It Right from the Start

Your salon should be more than just visually appealing – it needs to function efficiently. A well-designed layout means fewer unnecessary steps, better ergonomics, and a more enjoyable experience for both you and your clients.

Key Elements of a Functional Salon Layout:

• Styling chairs – Comfortable, adjustable chairs suited for both clients and hairdressers.
• Wash units – Ensure proper neck support so clients can relax during hair washing.
• Workstations – Mirrors, storage, and lighting should be well-coordinated.
• Extraction units – Remove fumes from coloring and chemical treatments to ensure clean air.
• Lighting – Poor lighting leads to poor results! Use LED lighting with the right color temperature.
• Storage solutions – Keep tools and products within easy reach with trolleys and cabinets.
• Ventilation – A good air circulation system keeps the salon environment fresh.

Tip: Visit a showroom to test chairs and experience the quality before making a purchase.

4. Staffing – Should You Start Alone or Hire a Team?

Many salon owners start solo to keep costs down, but hiring a team early can help scale the business faster.

Pros of Starting Alone:

1. Lower payroll costs.
2. Flexible work hours.
3. Full control over the client experience.

Pros of Hiring a Team:

1. You can serve more clients and increase revenue.
2. Specialization – one stylist focuses on cutting, another on coloring.
3. Faster business growth and stronger brand presence.

If you plan to hire, budget for salaries, benefits, insurance, and training.

5. Marketing – How to Get Clients in the Chair

Even the most beautifully designed salon won’t succeed without clients. Start building your customer base before opening day:

• Social media – Share behind-the-scenes content and generate excitement.
• Website & online booking – Make it easy for clients to find you and schedule appointments.
• Google My Business – Ensure your salon appears in local searches.
• Partnerships – Collaborate with local businesses and influencers.
• Grand opening promotions – Offer special discounts or giveaways to attract attention.

A strong online presence is essential – most clients find their hairdresser through Google or Instagram.

6. Legal & Insurance – Avoid Costly Mistakes

Opening a salon comes with various legal requirements.

• Business registration – Ensure your salon is registered correctly.
• Workplace safety regulations – Proper ventilation and ergonomic workstations may be required.
• Insurance – Liability and business insurance protect you from potential risks.
• Lease agreements – Always review contracts carefully—consult a lawyer if needed.

Turn Your Dream Into Reality

Starting a salon is a big commitment, but with the right planning, you can create a business that’s both financially successful and personally fulfilling. At Just Add People, we help salon owners make the best decisions from day one. From ergonomic styling chairs and wash units to expert advice on salon design, we’re here to support your journey. Visit our showroom or contact us today – let’s bring your salon vision to life! Dream big, plan smart, and make your salon a success!